How to do it.

On Richard Branson:

'When Richard Branson's granny was 99, she wrote him to say that the last 10 years had been her best. He should read the book, "A Brief History of Time" by Stephen Hawking. She had loved it. But most of all, her advice to Richard was "You've got one go in life, so make the most of it."'

'If he is greedy, then it is a craving for turning possibilities, even unlikely ones, into raging successes. "It all comes down to people," he remarks in an interview with David Sheff of Forbes. "Nothing else even comes close." He writes them all, all 5,000 Virgin employees, a chatty letter once a month from his paper notebook, and invites them to write or call him with their problems, ideas and dreams. They do...and new Virgin successes are born.'

http://www.beingdyslexic.co.uk/information/famous/richard-branson.php